Sisters Charli (18) and Dixie D’Amelio (21), the highest-earning TikTok starsin the world, almost missed the multimillion-dollar success of theircollaborations. The two hated each other for years, they now reveal.
“We hated each other, we really hated each other,” Dixie confessed this weekon actress Drew Barrymore’s talk show. “We often didn’t speak for weeks.” Thesisters had adjoining bedrooms and “shared a wall,” but their bond didn’t goany further, Charli said.
When they went to high school around the age of fourteen, everything changed.”It came out of nowhere,” Dixie says. ,,We became best friends, she came toparties with me every weekend.” The two still have a good relationship and noweven live together. “I can’t even remember our last fight,” Dixie said.
Their also well-known parents Heidi and Marc, seen with their daughters in thereality series The D ‘Amelio Show, it is better to stay away if theiroffspring do get into trouble. “They just make it worse,” Dixie says. AndCharli: ,,Then they ask: what are you arguing about? While our fight is longover. We were done with it ten minutes ago.”
Dixie and Charli D’Amelio. © BrunoPress/Capital Pictures
Multimillionaires
The good bond between the sisters is not only beneficial for the atmosphere,but also for their bank account. Dancing and miming brought them millions offollowers, now dancing and miming with products in their hands also earn themmillions of euros. TikTok stars sometimes ask 440,000 euros for one post inwhich they promote a product, according to business magazine Forbes.
With income of 15.4 million euros (for Charli) and 8.8 million euros (forDixie), the sisters were the highest-earning TikTokkers in the world lastyear. They work separately from each other, but especially often together, forexample on their fashion brand Social Tourist.
Charli was the undefeated queen of the video platform in terms of followersfor a long time, but that time is over. Last summer, prankster Khaby Lame,known for his dry reaction videos, passed her by. He currently has over 150million followers, Charli ‘only’ 147 million. Dixie has to make do with morethan 57 million fans.
Continue reading below Khaby Lame ‘s post:
Nevertheless, Charli remains attractive for major brands, because she herselfis part of the target group that they like to reach with advertisements. Todayshe showed how she shines in a new campaign from luxury brand Prada:
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